The opening question in my questionnaire was the 'What is your age?' question. It is an important question as it provides me with knowledge to know what range of ages are taking part in the questionnaire. The ages on this questionnaire have quite a long range. This works into my advantage as i now have a broad and wide audience to be targeting. Once i have asked the age and gender you will then know who will be interested in reading your paper or watching your music video.
Before i asked whether or not the people would read a local sports newspaper, i first cut the original group for 20 to 12. I did this by asking if people read local newspapers to start with. I continued the questionnaire with the 12 who didn't say they don't read newspapers, but looking back on it i should have kept them in the questionnaire as it would have tried to change their minds and actually read a local newspaper.
Here is a copy of my full questionnaire.
What is your age? Below 16 17-25 26-35 35-44 45+ 3 7 4 1 5 Do you read newspapers? Yes No Sometimes Rarely 8 2 7 3 Do you read local newspapers? Yes No Sometimes Rarely 9 6 3 2 In a local newspaper, what articles do you focus on? Sport Front page Jobs Classified Letters Property Community Events 11 2 1 Would you read a local newspaper totally dedicated to sport? Yes No Maybe 10 2 What sort of language would you like in a newspaper? Formal Informal A mixture of formal and informal 3 4 5 Do you think a newspaper should contain images on articles? Yes No Depends on the article 8 1 3 Do you want to read about sports you may not usually read about? Yes No 9 3